7 best Sales books for Indian Professionals:

7 best Sales Motivational books for Indian Sales Professionals:

7 best Sales Motivational books for Indian Sales Professionals:

Best sales motivational books for Indian professionals are the prime need of every salesperson to develop sales in the Indian market. Books are the ideal source for learning and get sales motivation. If you need to sell a product in a country, it is ideal to get trained from a person who knows about the respective market.

Best sales motivational books for Indian professionals are the ideal source of knowledge for an Indian salesperson or an entrepreneur to grow in this era of technology and effective communication. The valuable resources in these books about the Indian market and method of selling can be used to gather information and get motivated to achieve the desired sales goals as per the business plan.

As the number of readers among the entrepreneurs is increasing day by day, it shows that they are getting motivation from these positive or negative stories in these best sales motivational books for Indian professionals to move ahead.

We recommend reading the following articles for your sales career development.

Here is the list of best-selling authors who contributed to the list of 7 best-selling sales motivational books. Even though a few authors are not from Indian, their writings are applicable to the Indian market.

  • Allan Pease.
  • Shiv Khera.
  • Bholanath Dutta.
  • Seth Godin.
  • Rory Sutherland.
  • Jonah Berger.

In this article, we are listing the 7 Best sales motivational books for Indian professionals by the most influential sales authors, which a salesperson or an entrepreneur can’t afford to miss reading.

BOOK 1:Questions Are the Answers.


Allan Pease is a body language expert. In various nations, he conducts lectures on human communication. Body Language and Why Men Don’t Listen And Why Women Can’t Read Maps are a few of his best works for this world.

Questions Are the Answers -best sales book by Indian author


Buy from Amazon: https://amzn.to/35AUTyF

Best sales motivational books for Indian professionals, ‘Questions are the Answers’ by Allan Pease helps you to become an extremely skilled networker as it is the base of any sales skill. This book guide you effectively to improve your networking skills in a very short period of time.

  • The book states the fact that no individual is born with the skills of networking and it is an art and science which can be mastered with time and practice.

This book, ‘Questions are the Answers’ trains the reader on how one should interact with others in order to improve and expand their networking. The strategies in this book are well tested over the years by multiple experts. These strategies will also help to attain confidence and achieve financial security.

This Sales motivational best book by Indian authors is the ideal guide for those who are in sales, entrepreneurship, or in network marketing want to learn the skill of networking. This book helps newcomers in this field to improve their skills to reach higher levels of networking.

BOOK 2: You Can Sell: Results are Rewarded, Efforts Aren’t.


Shiv Khera has 30 years of experience and he is now, a well knows business consultant, keynote speaker, successful entrepreneur, and founder of Qualified Learning Systems Inc. USA. His books encourage and inspire people, to realize their true potential. Shiv Khera has appeared on numerous television shows and radio shows. Shiv Khera is the author of the bestseller “You Can Win”, which has sold over many languages.

You Can Sell Results are Rewarded, Efforts Aren't


Buy from Amazon: https://amzn.to/3cXrvGL

In this best sales motivational books for Indian professionals “You Can Sell” by bestselling author Shiv Khera share his though on why ‘Results are Rewarded, Efforts Aren’t’ and the secrets of a successful sales professional.


This book helps sales professionals to understand the task in a better way and sell on your way for the successful closing of sales.

The best selling book “You Can Sell” shows you how to:

  • Meet and exceed sales goals.
  • Avoid pitfalls and Gain success.
  • Growing by establishing credibility.
  • Gain a competitive edge.
  • Learn and improve the qualities of a winning sales professional.

BOOK 3: Fundamentals of Sales & Distribution Management.


Bholanath Dutta is an Asst. Professor at CMR Institute of Technology, Bangalore in Department of MBA. He has about 20 years of experience in academic, teaching, industry research, and administration. He has written many books on Marketing, General Management, and Entrepreneurship and published them in various national, international journals and magazines.

Fundamentals of Sales & Distribution Management by Bholanath Dutta best sales book by Indian author


Buy from Amazon: https://amzn.to/3qcogR4

This bestseller sales book fundamentals of Sales & Distribution Management by Bholanath Dutta covers the MBA syllabus for many universities across India. This book discusses the following in very simple language.

  • Fundamental and basic concepts of sales.
  • Concepts of distribution management.
  • Detail insight on chain management.
  • Details about the retail management.

Content in this Sales motivational best books by Indian author narrated in very simple language and explained in a lucid manner for the better understanding of the subject.

BOOK 4: This is Marketing.


Seth Godin started many successful companies and he is a speaker, Blogger and takes online seminars for millions of people around the world. He is the author of more than 19 international bestsellers and he writes daily on one of the most popular blogs in the world (sethgodin.com). He writes mainly about the post-industrial revolution, marketing, the way ideas spread, and leadership.

This is Marketing You Can’t Be Seen Until You Learn-best sales book by Indian author


Buy from Amazon: https://amzn.to/3iTOVRa

The best sales motivational book for Indian professionals, Seth Godin, “This is Marketing” is a game-changing approach to sales and marketing and advertising.

Whether you’re a tech startup founder or part of a large corporation or a small business owner, This is Marketing shows you how to do work you’re proud of. This book will help you re-frame how to present your product or service, to the world, for meaningfully connect with people who want it.

This is what Marketing teaches you:

  • How to build trust in your target market.
  • The surprising role of tension in the decision to buy or not.
  • The art of positioning our product or service in the market.
  • Best way to achieve your marketing goals.
  • Why do the old approaches of branding and advertising no longer work.

    “This is Marketing” is a simple book writes without jargon prose. This sales motivational best books by Indian authors useful for anyone who wants an insight and is interested to know about how and why people buy things.

BOOK 5: All Marketers Tell Stories.


Seth Godin: Check the details above.

All Marketers Tell Stories The Underground Classic That Explains How Marketing best sales book by Indian author Really Works


Buy from Amazon: https://amzn.to/3gFutlu

The best sales motivational books for Indian professionals, by Seth Godin “All Marketers Tell Stories,” is an underground classic that explains why authenticity is the best marketing of all and how marketing really works.


This best sales motivation book is based on three essential questions for marketers:

  • What’s your story?
  • Will the people who need to hear this story and believe it?
  • Is your story true?

This sales motivational best books by Indian author shows, if marketers Tell Stories in the right way, we believe in them. Below are few examples.

  • Wine tastes better in a glass with $20 than in $1.
  • $80,000 Porsche is vastly superior to a Volkswagen of $36,000.

As Seth Godin has taught through his book that great marketers don’t talk about features or even benefits of their product or service. Instead, they tell a story that others want to believe, whether it’s factual or not.

  • Marketers succeed in their careers when they tell us a story that fits the worldview, a story that we intuitively embrace, and then people will share it with others.

If marketer stories are inauthentic, it leads to cross the line from fib to fraud. Marketers fail when they become selfish and scurrilous, That’s a lesson learned the hard way by cigarette companies, telemarketers, and sleazy politicians.

As Godin Stories make it easy for readers to understand and it is the only way to spread an idea. Marketers just need to perfect it for achieving the goal.

BOOK 6: Alchemy: The surprising power of ideas that don’t make sense.


Rory Sutherland is the founder of the behavioral science practice and Vice Chairman of Ogilvy UK. He writes used to write Spectator’s ‘Wiki Man’ column, and His TED talks have views of over 6.5 million. The Institute of Direct and Digital Marketing awarded Honorary Life Fellowship to Sutherland.

Alchemy The Surprising Power of Ideas That Don't Make Sense-best sales book by Indian author


Buy from Amazon: https://amzn.to/3xD2Peq

The bestselling sales motivational book for Indian professionals by Rory Sutherland, “Alchemy” says to be brilliant, you have to be irrational. Business and Economics rely on the assumption that people make evidence-based logical decisions, but we aren’t, and we don’t.

In many crucial areas of our lives decision, reason plays a vanishingly small part, Instead, we are driven by unconscious desires.

  • Book says, if you want to influence people’s choices and make a deal, then you have to bypass reason.

In his sales motivational best book he blends jaw-dropping stories, cutting-edge behavioral science, and a touch of branding magic, on a mission to turn us all into idea alchemists. Whether as an individual or in society, seeding it has letting go of logic and embracing the irrational.

BOOK 7: Contagious.


Jonah Berger lives in Philadelphia, Pennsylvania and he works as an associate professor of marketing at the University of Pennsylvania at the Wharton School. His research has been published in top-tier academic journals, and in the New York Times Magazines. For both teaching and scholarship, Mr. Berger has been recognized with many awards.

Contagious How to Build Word of Mouth in the Digital Age-best sales book by Indian author


Buy from Amazon: https://amzn.to/3qc2cWU

This best sales motivational book for Indian professionals, “Contagious” by Jonah Berger shows how to build word of mouth in the digital age.

The book Contagious is an answer to the following questions.

  • Why are some products and ideas talked more about than others?
  • Why do some articles make the most emailed list than others?
  • Why do some YouTube videos go viral very fast?


More than two times the sales can generate by word-of-mouth than a paid advertising and is one of the primary factors behind 20-50% of all current purchasing decisions. Word of mouth in current digital time is about 8.5 and 30 times more effective than normal traditional media.

Whether you’re a part of a Fortune 500 company, a non-profit trying to fight obesity, or a corner restaurant trying to raise awareness, word-of-mouth can help you succeed and It’s available to everyone.

Word-of-mouth doesn’t have to spend millions of dollars on advertising, you just have to get people to talk for you. The challenge is how to influence others to talk for you. This book will show you how we can get others to talk for you.


These Best sales motivational books for Indian professionals have been changing the face of Indian entrepreneurship through their books listed above.

Please comment below your thought about this list? As a sales professional, if you want to add more books to this Indian sales authors’ books list, please let us know in the comments. Here is the quick list for your reference.

  1. Questions Are the Answers by Allan Pease.
  2. You Can Sell: Results are Rewarded, Efforts Aren’tby Shiv Khera.
  3. Fundamentals of Sales & Distribution Management by Bholanath Dutta.
  4. This is Marketingby Seth Godin.
  5. All Marketers Tell Stories by Seth Godin.
  6. Alchemy by Rory Sutherland.
  7. Contagious by Jonah Berger.

To improve your sales skills, we recommend you to check the 7 stage sales step for sales closing in the blog.

Also recommend checking the 7 best sales motivational books in the blog, to improve your sales skills and 7 best business books, and 7 best business strategy books for raising your business to the next level.

Thanks and Regards.


What is your reaction?

In Love
Not Sure
Harry J P is a Business development and sales professional passionate about sharing knowledge in the domain of sales, and personal finance which helps in Personal financial learning for newbie earners. This blog came out of the experiences in the domain of personal finance, business development, and the share market.

You may also like

Leave a reply

Your email address will not be published. Required fields are marked *